brand image |
→ |
the current view of the customers about a brand |
advertising campaign |
→ |
planned advertisement to promote a product or service so that people buy it or use it |
glossy magazines |
→ |
a magazine printed on shiny, high-quality paper, containing a lot of colour photographs (usually about famous people, fashion, and beauty) |
on special offer |
→ |
available for sale at a lower price |
marketing agency |
→ |
a service that helps companies with the planning, design, communication and price of the product |
- сложность не определена
3. Youth market trend analysts says |
→ |
there is no single strategy. |
4. Marketers must offer students something |
→ |
that adds to their lives. |
5. It's not enough to simply sponsor a music tour: |
→ |
they have to make the event happen. |
1. The student market in the UK |
→ |
is estimated to be worth 13 billion pounds of spending power a year. |
2. Marketers are desperate to get students' attention |
→ |
before they turn into high-earning graduates. |
1. Prices have fallen in the food business |
→ |
because of advances in food production and distribution technology. |
2. Consumers have benefited greatly |
→ |
from those advances. |
3. People who predicted |
→ |
that the world would run out of food were wrong. |
4. We are producing more and more food |
→ |
with less and less capital. |
5. Food is therefore more plentiful and cheaper |
→ |
that it has ever been. |
- сложность не определена
3. Youth market trend analysts says |
→ |
there is no single strategy. |
4. Marketers must offer students something |
→ |
that adds to their lives. |
5. It's not enough to simply sponsor a music tour: |
→ |
they have to make the event happen. |
1. The student market in the UK |
→ |
is estimated to be worth 13 billion pounds of spending power a year. |
2. Marketers are desperate to get students' attention |
→ |
before they turn into high-earning graduates. |
- сложность не определена
1. Michael Laine hopes that his new business, LiftPort Group, |
→ |
will complete a space elevator by 2018. |
2. The private space industry is expected to grow, |
→ |
but many of the new ventures like the space elevator seem extremely risky. |
3. Of course, Laine knows |
→ |
that things will not be easy. |
4. First of all, |
→ |
there's the start-up cost. |
5. Then there's the fact that the cable for the elevator needs to be stronger |
→ |
than anything in industrial use today. |
1. Most office workers say they are rude |
→ |
or bad-mannered at work. |
2. Two out of three workers regularly arrive late for meetings, |
→ |
most ignore emails and three out of four use bad language. |
3. In a survey of 1,000 workers, two-thirds say |
→ |
that pressure of work is the reason for their bad manners. |
4. Other common examples of bad office etiquette |
→ |
include ignoring colleagues and answering mobile phone calls during meetings. |
5. Using mobile phones in meetings |
→ |
is impolite and distracts others. |
- сложность не определена
1. Most office workers say they are rude |
→ |
or bad-mannered at work. |
2. Two out of three workers regularly arrive late for meetings, |
→ |
most ignore emails and three out of four use bad language. |
3. In a survey of 1,000 workers, two-thirds say |
→ |
that pressure of work is the reason for their bad manners. |
4. Other common examples of bad office etiquette |
→ |
include ignoring colleagues and answering mobile phone calls during meetings. |
5. Using mobile phones in meetings |
→ |
is impolite and distracts others. |
- сложность не определена
1. Most office workers say they are rude |
→ |
or bad-mannered at work. |
2. Two out of three workers regularly arrive late for meetings, |
→ |
most ignore emails and three out of four use bad language. |
3. In a survey of 1,000 workers, two-thirds say |
→ |
that pressure of work is the reason for their bad manners. |
4. Other common examples of bad office etiquette |
→ |
include ignoring colleagues and answering mobile phone calls during meetings. |
5. Using mobile phones in meetings |
→ |
is impolite and distracts others. |
1. A cookie is a small file that a company can send to your computer |
→ |
when you visit the company's website. |
2. It tells them a lot |
→ |
about your browsing habits. |
3. Using the web without them |
→ |
is nearly impossible. |
4. When you turn on a mobile phone, |
→ |
the phone company can monitor calls and also record the location of the phone. |
5. We use more and more electronic systems |
→ |
for tickets, and for access to buildings. |
- сложность не определена
1. Lynn Robson |
→ |
is a co-founder of Frognation. |
2. The company creates soundtracks |
→ |
and designs and translates Japanese video games for the UK market. |
3. With her partners in Tokyo and her international team of designers and developers, |
→ |
Lynn creates the video games that thousands are playing today. |
4. Lynn runs the UK office of Frognation, |
→ |
while her two business partners run the Tokyo office. |
5. Her Japanese computer system, and, of course, email |
→ |
make it possible to work across borders and time zones. |
|