Слово или фраза |
Транскрипция |
Перевод |
---|
1. Prices have fallen in the food business
|
[ 1 praisiz hæv 'fɔ:lən in ðe fu:d 'biznis ]
|
because of advances in food production and distribution technology.
|
|
2. Consumers have benefited greatly
|
[ 2 kən'sju:məz hæv 'benifitɪd greitli ]
|
from those advances.
|
|
3. People who predicted
|
[ 3 pi:pl hu: pri'diktid ]
|
that the world would run out of food were wrong.
|
|
4. We are producing more and more food
|
[ 4 wi: ɑ: prə'dju:sɪŋ mɔ: ənd mɔ: fu:d ]
|
with less and less capital.
|
|
5. Food is therefore more plentiful and cheaper
|
[ 5 fu:d iz 'ðɛəfɔ: mɔ: plentaɪfʌl ənd 'tʃi:pər ]
|
that it has ever been.
|
|
6. Spending on food compared with other goods has fallen for many years,
|
|
and continues to drop.
|
|
7. Supermarkets have helped push down prices
|
[ 7 'sju:pə,mɑ:kits hæv helpt puʃ daun praisiz ]
|
mainly because of their scale.
|
|
8. As supermarkets get bigger,
|
[ 8 əz 'sju:pə,mɑ:kits get 'bɪgər ]
|
the prices get lower.
|
|
9. Huge retail companies have tremendous power
|
[ 9 hju:ʤ n'ri:teil 'kʌmpəniz hæv tri'mendəs 'pauə ]
|
and they can put pressure on producers to cut their margins.
|
|
10. Cheap food may encourage people
|
[ 10 ʧi:p fu:d mei in'kʌriʤ pi:pl ]
|
to eat more.
|
|
11. Food companies certainly think that giving people more food for their money
|
|
makes them buy more.
|
|
12. Giving people bigger portions is an easy way of making them feel
|
|
they have got a better deal.
|
|
13. That is why portions
|
[ 13 ðæt iz wai pɔ:ʃnz ]
|
have got larger and larger.
|
|
14. Now companies are under pressure
|
[ 14 nau 'kʌmpəniz ɑ: 'ʌndə 'preʃə ]
|
to stop selling bigger portions for less money.
|
|
15. But it is hard
|
[ 15 bʌt it iz hɑ:d ]
|
to change the trend.
|